In what promises to be one of the most current and comprehensive textbooks on the topic of ticket operations and sales management, James T Reese and a collectio
This is a guide to promotion and sales in the sport industry. Experts from the classroom and sports field offer insights and experiential data on the skills nee
"I want to be in Marketing, PR or Community Relations" ... that is the phrase heard countless times from candidates looking to land a job with a professional sp
Anybody working in sport management will be involved in the operation of a sports facility at some point in their career. It is a core professional competency a
Effective marketing is essential for any successful sport organization, from elite professional sports teams to local amateur leagues. Now in a fully revised an