Amvik eBook Solutions

Provides detailed information on planning for tourism development and marketing in any region or community with emphasis on cases applicable to various parts of

The marketing of a destination necessitates effective strategic planning, decision making and organization. Notwithstanding, the destination managers should pos

Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering destination management and marketing in one volume.

This book offers a comprehensive understanding of the concept and scope of the tourism industry in general and of destination marketing and management in partic

Destination Marketing offers the reader an integrated and comprehensive overview of the key challenges and constraints facing destination marketing organisation