'Value Innovation Portfolio Management' presents a pioneering new product-selection method based on high customer value, better business strategy alignment, and
Despite the prodigious research and money devoted to new product development, nearly nine in ten new products fail to solve a perceived need--and are gone withi
NEW from the bestselling HBR’s 10 Must Reads series. To innovate profitably, you need more than just creativity. Do you have what it takes? If you read nothin
How well does your organization respond to changing market conditions, customer needs, and emerging technologies when building software-based products? This pra
The primary cause of many project failures is that responsible executives, because of their lack of knowledge in project management, fail to demand that their m