What is Strategy?
Author | : Joan Magretta |
Publisher | : |
Total Pages | : 0 |
Release | : 2020 |
ISBN-10 | : 1633698238 |
ISBN-13 | : 9781633698239 |
Rating | : 4/5 (38 Downloads) |
Download or read book What is Strategy? written by Joan Magretta and published by . This book was released on 2020 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This short, entertaining guide explains and demystifies Michael Porter's core strategy concepts with engaging illustrations, a charming and relatable cast of characters, and clear, simple captions. Here you'll find the classic Porter framework - industry structure and the Five Forces, competitive advantage and the value chai - as well as a set of practical tests to apply in evaluating existing strategies or developing new ones. You'll also learn Porter's thinking about critical issues such as scale, goal setting, sustainability, and disruption