The first book to consider the subject, Wholesale Couture: London and Beyond, 1930-70 seeks to revise the notion that wholesale couturiers were simply copyists
Fashion travels. Every new shape of sleeve, each novel method of cutting and any innovation in fabric has spread through complex networks of makers, retailers a
How design collaboration, networks, and narratives contributed to the establishment of a recognized English couture industry in the 1930s and 1940s. In the 1930
This book details a significant and largely untold history of the demand for cheap, fashionable clothing for young working-class women. This is an interdiscipli
Fashion deals with a world of illusion on the one hand and a hard-bitten, multifaceted and multi-billion pound industry on the other. This stimulating book clar