Out-dated sales scripts, that might have worked in the past, aren't working now. Customers are more informed, know exactly what they want, and will shop around
Joe Girard was an example of a young man with perseverance and determination. Joe began his working career as a shoeshine boy. He moved on to be a newsboy for t
"Keep It Simple Selling" is all about shortcuts! Let's make selling cars easier. . . Let's make selling trucks faster. . . And for heaven's sake, let's make it
Powerlines, the exceptional slogans that people remember long after the campaign ends, stand out from the barrage of marketing messages consumers face each day.