Seminar paper from the year 2002 in the subject Business economics - Business Management, Corporate Governance, grade: A, International School of Management Dor
This book examines the global corporate strategy of Japanese multi-national enterprises (MNEs) and analyses their position in today’s business environment. Fo
Japan's current shift from a manufacturing to a consumer economy is creating unprecedented opportunities for any company with the savvy to exploit this, the wor
This is the fourth edition of Frank Bradley' s ' original' "International Marketing Strategy" textbook. It continues to be structured around a comprehensive fiv