Ideal for those with a minimum of mathematical and statistical knowledge, Business Research Methods and Statistics Using SPSS provides an easy to follow approac
Summary: "Research Methods and Statistics for Business ... includes 30 research designs and 30 bivariate and multivariate statistical tests, taking students thr
What statistical test should I use for this kind of data? How do I set up the data? What parameters should I specify when ordering the test? How do I interpret
This introductory textbook presents research methods and data analysis tools in non-technical language. It explains the research process and the basics of quali
This is a textbook for introductory courses in quantitative research methods across the social sciences. It offers a detailed explanation of introductory statis