From Battlefield to Boardroom
Author | : Dennis Laurie |
Publisher | : Palgrave Macmillan |
Total Pages | : 208 |
Release | : 2001-08-11 |
ISBN-10 | : 0312236476 |
ISBN-13 | : 9780312236472 |
Rating | : 4/5 (76 Downloads) |
Download or read book From Battlefield to Boardroom written by Dennis Laurie and published by Palgrave Macmillan. This book was released on 2001-08-11 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings the strategies of the battlefield to the global coliseum of business competition. The winning military strategies at Thermoyplae, Gettysburg, Waterloo, Iwo Jima, Desert Storm, and more have become the strategies of companies like HP, Wal-Mart, AOL, and GE. From old-line industries to e-commerce startups and for an entire corporation, division, or department, offered here in practical format, with real world examples, are winning battlefield strategies that can become the business reader's own.