Global Perspectives on International Advertising

Global Perspectives on International Advertising
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Publisher :
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ISBN-10 : 1799896730
ISBN-13 : 9781799896739
Rating : 4/5 (30 Downloads)

Book Synopsis Global Perspectives on International Advertising by : Ipek Krom

Download or read book Global Perspectives on International Advertising written by Ipek Krom and published by . This book was released on 2022 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book of contributed chapters gives a global perspective on international advertising from countries/regions from around the world, giving an overview of the advertising industry from the perspective of geopolitics, socio-politics, economics and culture of the country/region"--


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