Download or read book How Come You Don't Have an E-business Strategy? written by Matt Haig and published by Kogan Page Publishers. This book was released on 2002 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to using the Internet for a company's competitive growth and advantage. How Come You Don't Have an E-strategy? explores: the technology required; e-security; your e-brand; the market; pricing and making money; customers online; promotion/marketing techniques; measuring return on investment (ROI); and more.