How to Use Advertising to Build Strong Brands
| Author | : John Philip Jones |
| Publisher | : SAGE |
| Total Pages | : 408 |
| Release | : 1999-07-13 |
| ISBN-10 | : 0761912436 |
| ISBN-13 | : 9780761912439 |
| Rating | : 4/5 (36 Downloads) |
Book Synopsis How to Use Advertising to Build Strong Brands by : John Philip Jones
Download or read book How to Use Advertising to Build Strong Brands written by John Philip Jones and published by SAGE. This book was released on 1999-07-13 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: With an impressive list of contributing authors, How to Use Advertising to Build Strong Brands is a single "knowledge bank" of theory and practice for advertising students and professionals."--BOOK JACKET.
