South African Marketing Cases for Decision Makers
Author | : Leyland F. Pitt |
Publisher | : Juta and Company Ltd |
Total Pages | : 380 |
Release | : 2001 |
ISBN-10 | : 0702155527 |
ISBN-13 | : 9780702155529 |
Rating | : 4/5 (27 Downloads) |
Book Synopsis South African Marketing Cases for Decision Makers by : Leyland F. Pitt
Download or read book South African Marketing Cases for Decision Makers written by Leyland F. Pitt and published by Juta and Company Ltd. This book was released on 2001 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of marketing cases from South African business, seeks to highlight the changes in the marketing discipline caused by developments on the Internet.