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Strategic Management for Travel and Tourism is the must-have text for students studying travel and tourism. It brings theory to life by using industry-based cas
Strategic Management in Tourism, 3rd Edition. CABI Tourism Texts
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This comprehensive textbook has, at its core, the importance of linking strategic thinking with action in the management of tourism. It provides an analytical e
Strategic Management for Hospitality and Travel: Today and Tomorrow
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Focuses on strategy for companies during a time of prosperity and uncertainty. Written in an entrepreneurial and an environmental-scanning approach, this book h
Strategic Management for Tourism, Hospitality and Events
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Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students
Strategic Management for Hospitality and Tourism
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Strategic Management for Hospitality and Tourism is an essential text for both intermediate and advanced learners aspiring to build their knowledge related to t