Strategies in Global Competition (RLE International Business)

Strategies in Global Competition (RLE International Business)
Author :
Publisher : Routledge
Total Pages : 418
Release :
ISBN-10 : 9781135127855
ISBN-13 : 1135127859
Rating : 4/5 (55 Downloads)

Book Synopsis Strategies in Global Competition (RLE International Business) by : Neil Hood

Download or read book Strategies in Global Competition (RLE International Business) written by Neil Hood and published by Routledge. This book was released on 2013-01-04 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: The main thrust of Part 1 is to give some understanding of the concept of ‘global competition’. In doing so, the chapters rely heavily on industrial studies. Part 2 deals with two different aspects of this change viewed from two different perspectives. The one is economic and more macro: the other political and social and more micro, being concerned with the way in which companies have to utilize their various organisational units and integrate information on a fragmented environment into a strategic whole. Part 3 deals specifically with technology, as the particular segment of the environment which often has the largest impact on future strategies. In Part 4 the perspective of global competition is applied at industry, country and company levels and it is shown that this perspective adds new dimensions to old problems. The final parts address the problem of management in global competition.


Strategies in Global Competition (RLE International Business) Related Books

Strategies in Global Competition (RLE International Business)
Language: en
Pages: 418
Authors: Neil Hood
Categories: Business & Economics
Type: BOOK - Published: 2013-01-04 - Publisher: Routledge

DOWNLOAD EBOOK

The main thrust of Part 1 is to give some understanding of the concept of ‘global competition’. In doing so, the chapters rely heavily on industrial studies
International Marketing (RLE International Business)
Language: en
Pages: 314
Authors: Simon Majaro
Categories: Business & Economics
Type: BOOK - Published: 2013-01-04 - Publisher: Routledge

DOWNLOAD EBOOK

Re-issuing this successful book in its seventh edition the author starts with an overview of basic marketing concepts and their applicability on an internationa
International Business Handbook (RLE International Business)
Language: en
Pages: 690
Authors: V.H. Kirpalani
Categories: Business & Economics
Type: BOOK - Published: 2013-02-15 - Publisher: Routledge

DOWNLOAD EBOOK

The focus of the book is understanding international influences that affect international business, and relevant aspects of the world environment. These aspects
Managing the Global Firm (RLE International Business)
Language: en
Pages: 373
Authors: Christopher A Bartlett
Categories: Business & Economics
Type: BOOK - Published: 2013-01-17 - Publisher: Routledge

DOWNLOAD EBOOK

This volume assesses the situation for multinationals at the beginning of the 1990s, bringing together contributions from academics recognized as world leaders
Multinationals and Europe 1992 (RLE International Business)
Language: en
Pages: 261
Authors: Beat Burgenmeier
Categories: Business & Economics
Type: BOOK - Published: 2013-01-25 - Publisher: Routledge

DOWNLOAD EBOOK

When it was originally published this book presented the first independent review of the critical role played by multinationals in Europe. Extending its focus b