How multinational companies can use digital technology to compete in a world where business is driven by the forces of both globalization and deglobalization. D
"A practical guide for business leaders for creating strategy that addresses the conflict between globalization made possible by digital technology and regional
How multinationals contribute, or don't, to global prosperity Globalization and multinational corporations have long seemed partners in the enterprise of econom
One of the first of its kind, this book examines the digitalization of Chinese businesses both theoretically and practically. Taking a fresh and unique approach
This title was first published in 2001. This informative volume gives penetrating insight into why multinational enterprises (MNEs) headquartered in Spain inves