The Representation of Older People in Advertisements

The Representation of Older People in Advertisements
Author :
Publisher :
Total Pages : 22
Release :
ISBN-10 : 0704420309
ISBN-13 : 9780704420304
Rating : 4/5 (09 Downloads)

Book Synopsis The Representation of Older People in Advertisements by : Marylyn Carrigan

Download or read book The Representation of Older People in Advertisements written by Marylyn Carrigan and published by . This book was released on 1999 with total page 22 pages. Available in PDF, EPUB and Kindle. Book excerpt:


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First published in 1998. As society grows and changes, advertisers are faced with the challenge of matching their advertising messages to new and different targ